Jiffy Lube service centers on Delmarva announce their participation in year three of the Jiffy Lube Maintenance Partners for Life campaign that launches on February 1, 2010. Benefiting the American Heart Association’s Go Red For Women movement, the campaign emphasizes the importance of maintaining a healthy heart and a healthy vehicle.
In 2008 and 2009, with the generous support of its local customers, the Delmarva Jiffy Lube service centers raised more than $20,000 to help the AHA fight heart disease, and beat Jiffy Lube’s average by more than 50% per store! Since 2008, Jiffy Lube service centers from across the country have donated more than $2.3 million to the cause, and in 2010 Jiffy Lube seeks to raise another $1 million.
Heart disease is the nation’s number one killer of women and men and the Jiffy Lube Maintenance Partners for Life campaign leverages the strong parallels between properly maintaining a healthy heart and a healthy vehicle. Nearly 2,400 Americans die of cardiovascular disease each day – an average of one death every 37 seconds and according to the Car Care Council, 80 percent of the vehicles inspected during 2008 vehicle check-up events needed either service or parts. The Jiffy Lube Maintenance Partners for Life campaign educates people about smart, preventive maintenance for their hearts and their vehicles.
“In the first two years, the Jiffy Lube Maintenance Partners for Life campaign has been remarkably successful in raising awareness and educating our community on heart and vehicle health. We are thrilled to embark on year three of the campaign and continue to raise much-needed funds to support heart disease prevention,” said Bill Shockley, owner of Shockley Management Inc., and 5 Delmarva Jiffy Lube service centers. “Many people have been personally touched by heart disease, and I encourage everyone on Delmarva to support the campaign and help us make an impact locally and nationally.”
Starting on February 1, 2010, and running through March 14, local Jiffy Lube service centers will promote heart health and vehicle health awareness. Customers can participate in the fundraising campaign by donating $3 to Go Red For Women at their local Jiffy Lube service center, and in return will receive a Maintenance Partners for Life book worth over $100 in savings.
“In the first two years of Maintenance Partners for Life, we have seen tremendous support and achievements in local communities by Jiffy Lube franchisees, employees and customers,” said Neil Meltzer, American Heart Association Board Chairman. “We are thrilled to continue our partnership with Jiffy Lube service centers to raise funds that support critical research and education programs to help fight heart disease.”
For more information about the national Jiffy Lube Maintenance Partners for Life campaign, visit (www.JiffyLubeGoesRed.com).
About Maintenance Partners for Life
Jiffy Lube, America’s largest fast-lube company, and the American Heart Association are working together to fight heart disease. Through the Jiffy Lube Maintenance Partners for Life campaign, the goal is to raise more than $1 million dollars for the American Heart Association’s Go Red For Women movement, which celebrates the energy, passion and power women have to band together and eradicate heart disease.
About Go Red For Women
Since 2004, Go Red For Women has captured the energy, passion and intelligence of women to work collectively to wipe out heart disease — the No. 1killer of women. We want millions of women across America to take heart disease personally. Go Red For
Women engages women and the men who love them to embrace the cause. Healthcare providers, celebrities and politicians also elevate the cause and spread the word about women and heart disease.
For more information about Go Red For Women, please call 1-888-MY-HEART (1-888-694-3278) or visit GoRedForWomen.org.
About Shockley Management Inc.
Shockley Management Inc. is an independent franchisee of Jiffy Lube International. Founded in 1988, Shockley Management operates 5 Jiffy Lube service centers in Salisbury, Easton, Dover, Rehoboth/Lewes and Ocean City.
About Jiffy Lube®
Jiffy Lube International Inc. (“Jiffy Lube”), with more than 2,000 franchised service centers in North America, serves approximately 24 million customers each year. Jiffy Lube pioneered the fast oil change industry in 1979 by establishing the first drive-through service bay, providing customers with fast, professional service for their vehicles. Headquartered in Houston, Jiffy Lube is a wholly owned, indirect subsidiary of Shell Oil Company. Visit www.jiffylube.com to learn more about Jiffy Lube and vehicle care.
Note: Jiffy Lube International and Shell Oil Company are not responsible for statements or information communicated by independent franchisees.
